I live in Seoul.
I run small, high-context days for travelers who want to understand the city — not just visit it.
Why I do this
I was born here. Grew up just outside the city. Came back.
For years, I worked closely with international travelers — inside universities, as a licensed guide, in conversations that went far beyond sightseeing.
The pattern was always the same.
People don’t need more places.
They need context.
So I stopped running tours.
I started inviting people into routines I actually live.
The markets I eat at.
The streets I walk when I need to reset.
The pressure I live with.
The quiet places I go when the city gets loud.
I keep groups small — six or seven people max.
Not because it sounds premium.
Because context doesn’t work in a crowd.
You can’t explain why a neighborhood feels tense
while managing fifteen strangers.
This isn’t a side project.
It’s what I do — full time.
I live in Mangwon.
I walk these streets every day.
The places I take you are places I’ll return to tomorrow —
with or without you.
WHERE is easy.
WHY is what I do.