Seoul is overwhelming. Let’s just go get lunch.
I live here. Come hang out.
First time in Seoul? I made something to help here.
What kind of Seoul moment are you craving?
🍜 Feed Me
Tired of convenience store food.
Show me how locals actually eat.
📵 Unplug Me
My phone is exhausting me. You handle the map today.
✨ Show Me
Not just the sights. I want to understand.
Most tourists spend a week
eating convenience store gimbap
because they don’t know where to start.
I live here.
I know the spots.
You just show up.
Seoul Local Day
Borrow my local routine for a day.
COMFORT.
€55–59
Unplugged Seoul
Seoul without the algorithm.
RESET.
€62
This Is Seoul
How Seoul actually works.
UNDERSTANDING.
From €190
You’re not here to see more. You’re here to understand what you’re seeing.
Messages from my guests & friends




Eungul Cho
I was born in Seoul, grew up just outside the city,
and eventually came back to live here.
Over time, my life started revolving around one thing:
helping people from elsewhere make sense of this place.
I learned English early, studied it deeply,
and spent years working with international travelers —
as a recruiter, translator, university instructor,
and licensed tour guide.
And I kept seeing the same pattern repeat itself:
most visitors don’t need more places.
They need context.
So I don’t run tours.
I invite people into routines I actually live —
the habits, the pressure, the pauses
that make Seoul make sense.
What I offer isn’t information.
It’s lived context.
Pick your day.
Free cancellation up to 48 hours before.